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  • How do I save "Money" with this Directory?
    Cost-optimization: Every business has the responsibility of running, advertising, promoting their business as well as being found online - which is where a large majority of people begin their search for the products and services you provide and that they need - many of these responsibilities are being done "for you" through the Directory (SEO, being found online, advertising, marekting, promoting, trust & credibility, driving traffic, generating leads, increasing awareness and sales, etc.) which is both saving you "Time" and "Money" in comparison to traditional methods. By taking advantage of our Directory, the cost comparisons to typical ways of Advertising and Marketing far outweigh the cost of our Membership Plans. When you create a listing on the directory, it will be included in search engines like Google and Bing, as well as local search engines that people use to find businesses in their area - at no cost to you. It’s also a cost-effective way to enhance your Branding, Awareness, Online Presence, Credibility, Trust & Local Visibility while generating Leads - the cost of us doing the Marketing of the Directory is included in the Membership Plan. Typical Marketing Costs... Receipt Advertising: Range of $500 - $750 per store per 4 week period Postcard Advertising: You will spend at least $1,150 to send a simple postcard (4*6 size) to 1,000 recipients. Print Ads: a local paper may charge $12 per inch for a black and white ad, so a 4×10-inch ad would cost $480. Local Magazine Ads vary from $450-$1,750 depending on size.· Social Media Advertising: The average cost for outsourcing a social media advertising campaign is $450 to $6000 per month, with monthly ad spends ranging from $200 to $50,000 or more. Average Advertising Spend: Marketing experts and agencies often recommend that small businesses spend anywhere from 7-8 percent of their gross revenue on marketing. There is also a general rule of thumb that you should aim at spending between 2-5% of your sales revenue on marketing.
  • What are the Benefits of a Local Listing on the Directory?
    We understand as a business ower, you have to wear many "hats"... simply put, we are taking several of those "hats" and responsibilities off your plate so you have more time to run your business and eliminate the learning curve of today's marketing trends and technologies. Additional benefits include: They are easy to understand They're affordable They have mass appeal Our Directory is accessible 24 hours a day, seven days a week, 365 days a year It allows you to update your business information with the click of a button from anywhere in the world that has internet access Effective, affordable Advertising that business owners can easily understand Perfect for consumers, helps them find local deals, coupons, reviews & events from local businesses It's an affordable way to boost your online presence and increase sales Increase your Visibility & Exposure / Boost your presence Be Found more easily Build Brand Awareness Enhance your Credibility & Trust Save Money on Advertising, Marketing and Promotions Omni-channel Marketing (presence across multiple channels) Directory is accessible 24/7 - 365 days a year Increase your online presence Be found online Drive traffic Generate Leads - more leads generally means more Sales List job openings Promote your events Create relationships within the community We also take care of maintenance for you so that you don’t have to worry
  • What Features does this Directory offer?
    Main Page Features Local Business Search by Category, Keyword, Name or Location Local Coupon/Deals search tool Local Events search tool - listings & calendar views Business Profile Features Businesses Overview (About page) Businesses Specialties listings page Businesses Coupons, promos & deals page Businesses Events page Businesses Job Listings page Businesses Photo Gallery page Businesses Blog page Businesses Reviews page Businesses Audio Files page Businesses Videos page Contact Info & backlinks
  • What is meant by "Leverage Operations"?
    Leveraging Operations simply means taking some of the workload off of the business owners plate. By creating a "tool" that does the work for you, it frees up your businesses operations workload and responsibilities simply because they are being met by the Directory. Everything that the Directory is doing "for you" is leveraging your day-to-day operations. Another way of looking at it would be: What are you currently doing now to market, attract new customers, advertise, and promote your business that is now able to be done through the Directory? Or, if you weren't doing anything at all because you simply didn't know how, weren't tech savvy, or had the time to do it... now the Directory is doing it for you, saving you time or having to go thru the learning curve of how to do it yourself; freeing up your responsibilities to operate your business. It's almost like hiring someone to do the tasks for you. Examples of leverage that are being done for you are: Branding, Awareness, Credibility are all being done from within the Directory. Advertising can be easily performed and revised at will (possibly eliminating current forms of Advertising that consumes more of your time and money) Increasing your online presence Increasing your online reach Generating Leads Increasing your Search Engine Optimization for your business website through backlinks Promoting your Events Email Marketing to your consumer base Omni-channel sales & marketing delivering a consistent and uninterrupted brand experience and sales channel to acquire more leads and sales revenue Social Media marketing Online & offline marketing promoting the Directory where your Listing is located Saving you money by trading your traditional methods of operations for those being done through the Directory for pennies on the dollar are also leveraging operations as it is freeing up or saving you money to operate your business.
  • What does it cost?
    Our introductory pricing will be discounted to quickly populate our Directory and show proof of concept for pennies on the dollar. $50 per month (Save $100 when you purchase a paid-in-full Annual Membership ($500 per year). 40% Discount to the First 100 businesses that sign-up with an Annual Membership paid-in-full for $360 which is less than $1 per day ($30 per month).
  • Will Membership Plans increase?
    Yes. After our 6-month introductory period our Membership Plans will increase to our regular pricing structure. As a show of appreciation, our introductory pricing structure will be grandfathered in to any business that pays their Membership Plan without cancellation. Once a business cancels its Membership, if they return they will pay full price. Any unforeseen rises in costs and operational fees will not exceed 5% in any given year.
  • Are there any "hidden fees"?
    No. Membership Plans are valid for the entire year as outlined in the Plan structures. There are optional Ancillary Advertising opportunities that we will be incorporating in the near future that can be taken advantage of if a Member wishes to expand its Omni -Channel Advertising opportunities.
  • What is "Cost-Optimization"?
    Cost-optimization is a way to drive spending and cost reduction while maximizing business "value". Simply put, you are getting more bang for your buck. Our cost-effective approach to Advertising, Marketing, and Promoting your business along with increasing your SEO, being found online, driving traffic, generating leads, etc. is all included in our Membership price... optimizing your costs simply by stretching your dollar and getting more done for less.
  • How does your Directory increase visibility of my goods and/or services in search engines?
    You don't want to be lost in the shuffle of search engine results, but you also don't want to pay for ads or other services that promise high rankings. A business directory list is an easy way to get more visibility online without spending a lot of money on advertising.
  • How does this Directory boost "my website's" SEO?
    Search engine optimization (SEO) is the practice of providing your web content in such a way that search engines will favor it and rank it higher in results for applicable searches. A search engine wants to be trusted by its users, so the ore information it can obtain about your website, and the more consistent that information is, the better you will rank. Online business listings are a great way to support and supplement your already existing information to give it that extra validation.
  • How does being in a directory differ from having a website to "Show Up" on Google?
    It is possible to get on the first page of Google through SEO practices, but it can take a few months to start seeing results. Online business directory sites, on the other hand, have been around for a while, have high amounts of traffic, and are for the most part trusted by search engines. Since Google likes these characteristics, its first page of search results regularly contain pages from online directories. If you get listed in an online business directory, you have a chance of benefiting from their well-established SEO and showing up on the first page of Google. Online business directories have immense benefits, and neglecting them can actually hurt your business. So get started today with creating, claiming, and updating your listings online. Online business directories have immense benefits, and neglecting them can actually hurt your business. Claiming your online listing with our local Bluewater Businesses Directory has many advantages to help you leverage, run and grow your business.
  • What is a "backlink"?
    Backlinks are an essential part of SEO. To put it simply: a backlink is simply another website linking to yours. However, not all backlinks are created equal. Links from sites with high authority will help better than links from low-quality links because Google uses these metrics when determining who ranks where in their search results list. The ore quality sites you have pointing at you, the better off your site will be in terms of rankings.
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